MCI attacks European telecoms companies
US-based MCI WorldCom, the acquisitive long distance carrier, marked
its £70bn takeover deal with Sprint by criticising European telecoms providers
for lagging behind the pace of the market.
Chief executive Bernie Ebbers warned that in any transaction between
a US company and a European counterpart, it would be the US operator that
came out on top. He blames continental operators for being too slow to
shake off the state-owned mentality.
Certainly this industry has been a volatile one in recent years, as
companies jockey for both position and scale. New opportunities have opened
up as fast as the technology has developed, focusing especially on voice
and data transmission across cable and mobile networks, as well as the
internet. In addition, as geographic boundaries drop away in the face
of demand for global services, cross-border alliances become essential.
BT, the first European telecoms operator to be deregulated, sought to
build its service network through an alliance with MCI a couple of years
ago but was beaten out by WorldCom. It has since established a relationship
with AT&T. Vodaphone also recently secured an American partner in Airtouch.
A slow-moving European marketplace has been blamed in the past for holding
back development of internet and e-business applications because of its
comparatively high telephone charges. But worldwide competitive pressures
are increasingly likely to generate more structural change, greater service
innovation and falling costs.
Elliott Chase
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